This new Citroen commercial for his model DS3 is provided with the participation of John Lennon, although not of form entirely voluntary.
The piece has generated a considerable controversy between the fanatics of the Beatles since many people think that to give the Lennon image with commercial intentions spoils completely the message that the musician and social activist tried to leave in the world.
Proper Yoko Ono has mentioned that it was not motivated by the money but by the desire to support his deceased husband in the conscience of the public. Nevertheless I believe that the Lennon legend has resisted well the years without need of insipid TV/radio commercials. Mediática provoked by the announcement probably Citroen has loved the thunderstorm that they create mistakenly that “the bad publicity does not exist”.
(I resided …)
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